8 Seconds of Glory at The Garden
It is a sight that never ceases to amaze: 2,000-pound bulls bucking in the heart of Midtown Manhattan. PBR: Unleash The Beast returns to Madison Square Garden from January 9–11, 2026.
The Toughest Sport on Dirt
The “Buck Off at the Garden” is a PBR Major, meaning higher stakes and the top riders in the world. The energy is electric, combining rock concert vibes with rodeo grit. It’s the headline sports event of our January 2026 Event Strategist Guide.
Grab your NYC event tickets early, as Friday and Saturday nights typically sell out to a rowdy, fun-loving crowd.
